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[caption id="attachment_110" align="aligncenter" width="300" caption="Google Real Time Search Results"][/caption] As we all know Google is mixing Real Time Search Results into Search Engine Results. As a part of SEO community we have to take this as an advantage and leverage traffic. Real time Search Results effectively pushed down other websites listing lower down in Search Results. So as Online Marketers we need to take this an an opportunity and get more traffic for our websites through these Real Time Search Results. How to get traffic using Real Time Search Results: Google has an...
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Recently most of us would have seen Breadcrumbs appearing in Google Search Results. Last month Google announced that it’s going to roll out Breadcrumbs in Search Results globally. I got lot of queries referring what it exactly mean for Web Masters, so thought of explaining in my blog: If you get Breadcrumbs on Search Results it means that we can get more links on the results page. You can get separate link for each page in the breadcrumb trail. This actually means Google says “Provide Context” – Google’s this move clearly shows that its moving towards “Semantic” where each ...
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It’s a CSS technique that can make your website load faster. Instead of having a n number of images that are included on every page of the site. Example such logo, menu bar, social media icon etc., you combine them all into one big image, then use Cascading Style Sheets to display those image by using position attribute. The major problem in the loading of a web page today isn’t download speeds so much as concurrent download. A web browser will only download two files at once from a web server. After the HTML is downloaded, the browser has to grab Cascading Style Sheets, JavaScript’s, an...
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Jan

02

LinkedIn is relatively new player in the PPC space but they are making improvements to their product and offering more options for advertisers to connect with potential leads.
LinkedIn have added wonderful free feature called Lead Collection for advertisers who are running LinkedIn ads. This new feature gives users that click to your site an easy way to contact your company by showing a “Request Contact” button above your website.

 

When a user clicks on your LinkedIn ad, is directed to your website, they will see a lead collection bar above your site which gives the user the option to be contacted by your company. For each lead you will receive the member’s name, headline and a link to their LinkedIn Profile.

 

You can also view your leads in the Ads Dashboard under the leads tab. Here you can filter out leads by time frame, contact status and you can even see which campaign the lead came from. You will also see a Lead count in the Ads Dashboard in the Ad Campaign Tab.

 

Setting up this feature is very simple. Go to your campaign settings and check yes for Collect Leads option. No tracking or back-end coding needs to be set up as everything is tracked in LinkedIn interface.

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